Sunday, February 9, 2020
Case Study Example | Topics and Well Written Essays - 250 words - 33
Case Study Example Political risk: After the NATO bombing of Chinese embassy in Belgrade in 1997 there were demonstrations in China. The Chinese protestors attacked KFC since it is US based; KFC is hence faced by political risks in its operations in oversea countries. Adoption strategy: KFC has been able to adapt to changes in customer tastes and to suit new environments. It has changed its menus to suits the Chinese tastes and eating styles; it has close ties with the Chinese government, hires local managers and also sources for food within the country. To suit the Chinese culture of eating in groups it has introduced large sharing dishes. Unethical practices: KFC has been accused of unethical practices, for example, when slaughtering the birds they cut their throats and through the birds in scorching water while they are still conscious. KFC has failed to heed to its animal welfare advisors advice on abolishing this cruel practice. KFC uses oil containing Tranââ¬â¢s fatty acid increasing cholesterol intake, obesity and risk of heart
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